Carasso News

"There aren't that many price drops — just like there weren't really any increases last year": Dan France in an interview with The Marker

InvestmentUrban
October 10, 2025
"There aren't that many price drops — just like there weren't really any increases last year": Dan France in an interview with The Marker

The CEO of Carasso Real Estate in a comprehensive interview with The Marker about the housing market, the weakness in sales, and the company's flagship projects in Sderot and Tel Aviv.

In an extensive interview with The Marker, Dan France, CEO of Carasso Real Estate, addressed the question of the state of the Israeli housing market and claimed that the apparent decline in prices does not reflect a real decline: "There are not so many price declines - just as there were no real increases last year." According to him, the changes that are evident in the market stem mainly from financing tools of construction companies and political uncertainty, and not from a structural correction in demand or supply.

Parnas presents an optimistic long-term position: In Israel, he says, there is a real structural shortage of apartments, with the estimated demand standing at about 70,000 households per year compared to a planned supply of about 50,000 housing units. This gap, along with demographic growth, he says, ensures continued demand in the coming years.

In the interview, Parnes also referred to the company's main projects: a large-scale urban renewal project in Sderot, and the tower project on Rival Street in Tel Aviv, which was approved in May 2025 and symbolizes the generational change that is taking place in the real estate sector in Israel.

A strategic point emphasized by Parnes: Carasso Real Estate does not invest equity in "combination" transactions and receives assets in exchange for land, an approach that has maintained the company's financial health even during periods of market weakness. (Photo: Eyal Tuag)

Hadar Horesh's full interview was published in The Marker .

Share Article

Related Articles

What is the future of residential real estate going to look like?

What is the future of residential real estate going to look like?

The 21st century presents humanity with complex challenges and issues in a variety of areas of life, migration, economy, technology and the environment. As a society, we are shaping ourselves and striving to adapt accordingly. Extreme climate events such as the wildfires in Australia, severe and unusual heat loads in significant parts of the world, floods and inundations in hot and non-rainy countries - all of these force a new adaptation to different weather conditions

It's all a matter of timing.

It's all a matter of timing.

Investing in real estate is generally considered a profitable and safe investment, and when you look at the graphs, you can see quite clearly that apartment prices in Israel are rising almost non-stop. But in reality, the value of the apartment may also fall below the purchase price. How can you know if this is going to happen? You don't need special predictive powers, but simply look at the situation on the ground and recognize the signs in time

Get to know the living environment of the future

Get to know the living environment of the future

More than half of the world's population lives in cities today, and according to forecasts, the urban population will only grow. In order to overcome overcrowding, resource exploitation, and the growing need for infrastructure, our urban environment is going to change beyond recognition. How? Pay attention to the main trends that will affect the living environment of the future: The Internet of Things: Smart Homes and Smart Cities Say, turn off